Aston Martin

This project involved creating an instructional video for Aston Martin's sales staff. The core challenge was distilling the sophisticated Cloud XR experience (life-size car configuration via headset) into a 'Quick Start' guide usable within minutes. I developed a graphic style that merged Aston Martin’s premium, minimalist aesthetic with clear, animated UI/UX overlays. This demonstrated my expertise in corporate visual storytelling, ensuring the video reinforced the luxury brand narrative while effectively training staff on integrating the personalized XR tool into the elevated customer buying journey.